PPC Specialist


Hire date: August 2021 onwards

Altaro part of Hornetsecurity Group is looking for a passionate Pay per Click (PPC) Specialist to join our team, playing a crucial role in driving the company's international marketing strategy.

The PPC Specialist will be responsible for creating and managing multiple product campaigns across various markets, focusing on paid search, display, video and paid social. Joining an awesome team of other passionate marketing experts, you will be provided with an excellent knowledge-sharing environment, as well as an experience where you can thrive and contribute towards the company's growth.

The PPC Specialist manages all areas of auction-based media including Google, Bing, Facebook, Twitter, YouTube and LinkedIn, translating briefs into cohesive and innovative approaches for each product, continuously reporting on campaign delivery, as well as new opportunities across all areas of auction-based media, driving success and ensuring profitability.

Key areas of responsibility:

  • Develop, manage and coordinate paid search, display, video & social strategies to satisfy the business requirements
  • Present and communicate campaign strategies, and report on results to senior leadership during regular face-to-face meetings and conference calls
  • Develop all aspects of paid search, display and social account optimisation strategy, tactics, planning and structure
  • Manage the flow of communications to and from other owned and earned teams and biddable manager
  • Constantly seek new business opportunities in line with Altaro's growth plan
  • Plan, coordinate and contribute to planning/strategy meetings with the broader team and media partners
  • Work alongside the digital marketing team and buyers to optimise the role of paid search, display and paid social marketing in the wider media landscape
  • Keen interest in B2B marketing and keeping up with fast paced updates, product launches and new solutions
  • Experience in managing, optimising and reporting on campaigns and optimising towards conversion metrics such as downloads, software trials and ROI/ROAS
  • Work closely with the performance manager and other teams to deliver business goals

Skills required:

  • International experience managing multiple markets strategies
  • Must be passionate about the media industry on and offline; and in particular search and social media
  • Good writing and verbal communication skills (including presentation skills)
  • Organised and methodical, with excellent time management skills – ability to work autonomously and to take initiatives
  • Outgoing and not afraid to learn
  • Team player

Star qualities:

  • Self-motivated
  • Interest for other digital media channels such as SEO, video and social media
  • Strong track record in achieving results
  • Knowledge and experience in PPC and biddable media
  • Language skills are a plus

Are you interested in this position? All applications will be treated in the strictest confidence.

Apply for this position

(Send your CV to [email protected]).

Join a fast-growing developer of user-friendly backup solutions

Altaro’s headquarters are located in a state of the art building on the island of Malta, in the ‘heart’ of the Mediterranean. Our culture is driven by open discussion, collaboration and respect. We employ an enthusiastic team who understands that one way to innovate continuous data protection (CDP) technology is by taking a step back from the implementation details to understand the customer's objectives, requirements and resources.

The perks that we offer if you join Altaro

  • Prestigious clients
  • Autonomy and flexibility
  • State of the art offices
  • Work with a talented, enthusiastic team
  • Personal development programme
  • Health Insurance
  • Additional leave entitlements – Paternity/Maternity/Adoption leave

Work on an award-winning backup solution that is helping more than 50,000 customers worldwide!

Through great design, technology, innovation and support, Altaro creates backup solutions for small and mid-market businesses and large corporations.

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What customers say about Altaro

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"We had a server with consistent backup problems. When we switched to Altaro for our backup solution, they helped me fix a problem that haunted us for months. Working with them has always been a pleasure!"

Rachel Lewis Bensinger Consulting

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"Altaro Hyper-V Backup is just the program I was looking for. Altaro sets up in just minutes with its very friendly interface. Altaro Hyper-V Backup is a great affordable product that I would recommend to anyone running Hyper-V."

Brice Milla Keystone Technology Consultants