Head of Digital Marketing


Due to steady growth, we are now looking to hire a Head of Digital Marketing to join us. With over 40,000 customers worldwide, we continue to expand and reach new markets at a rapid pace; this position will help fuel our company's growth.

Excellent career opportunity for an individual with an international mindset who's passionate about digital marketing: We are seeking an experienced Head of Digital Marketing to oversee and implement our global digital marketing strategy from A to Z. This is a pivotal role that will help fuel our company's growth as we continue to expand our customer base of 40,000+ businesses and reach new markets at a rapid pace.

You will lead and manage the current team of 10 marketing professionals who handle the various areas of our digital marketing activity -- from PPC and online advertising campaigns to SEO and conversion rate optimization. You will oversee a global marketing budget of €2,000,000+ while helping to recruit more team members.

Your achievements here will have a direct impact on the continued success and growth of the company.

You will join us at an exciting time in the company's development and will be a critical member of the team. Our goal is to increase our reach, with a focused drive on increasing trials for our products to maximize revenue growth and increase brand recognition of Altaro internationally.

This is a full-time role based at our offices in Malta, EU. A relocation package will be offered if you need to relocate to Malta. More details will be discussed at job offer stage.

Areas of Responsibility:

  • Lead, manage, train and motivate a team of 10 digital marketing experts
  • Measure, analyse and report on marketing campaigns performance, and assess against goals (ROI and KPIs)
  • Oversee budget of over €2m
  • Develop strategic plans for digital marketing to drive website traffic, increase brand awareness and customer engagement and drive sales across channels
  • Oversee and contribute to all important online marketing activity such as PPC, content marketing, SEO and all other areas
  • Ensure we continue to be at the forefront of digital marketing as a central pillar of the company's success
  • Work closely with sales to coordinate campaigns
  • Monitor competition practices
  • Identify trends and insights, and optimize spend and performance based on the insights
  • Brainstorm new and creative growth strategies
  • Plan, execute, and measure experiments and conversion tests
  • Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
  • Develop and implement marketing plans and projects for new and existing products
  • Monitor, review and report on all marketing activity and results
  • Run structured experimental campaigns with a view to company and team learning
  • Facilitate communication across the digital marketing team and with collaborating teams to drive success
  • Handle recruitment for team expansion
  • Oversee marketing budget & deliver marketing activity within agreed budget

Required Skills and Experience:

  • 10+ years of digital marketing experience
  • 7+ years of team management experience – comprising both project and people management skills as well as strong organisation and communication skills
  • Excellent written and spoken English
  • Proven track record in a data-driven, highly numerate role
  • Self-driven and disciplined, able to motivate others to meet and exceed their goals
  • Team-spirited approach
  • Can-do mindset
  • Experience in the software or IT industry is not required but will be considered an asset

Are you interested in this position? All applications will be treated in the strictest confidence.

Apply for this position

(Send your CV to careers@altaro.com).

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Join a fast-growing developer of user-friendly backup solutions

Altaro’s headquarters are located in a state of the art building on the island of Malta, in the ‘heart’ of the Mediterranean. Our culture is driven by open discussion, collaboration and respect. We employ an enthusiastic team who understands that one way to innovate continuous data protection (CDP) technology is by taking a step back from the implementation details to understand the customer's objectives, requirements and resources.

The perks that we offer if you join Altaro

  • Prestigious clients
  • Autonomy and flexibility
  • State of the art offices
  • Work with a talented, enthusiastic team
  • Personal development programme
  • Health Insurance

Work on an award-winning backup solution that is helping more than 40,000 customers worldwide!

Through great design, technology, innovation and support, Altaro creates backup solutions for small and mid-market businesses and large corporations.

What customers say about Altaro

"We had a server with consistent backup problems. When we switched to Altaro for our backup solution, they helped me fix a problem that haunted us for months. Working with them has always been a pleasure!"

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"Altaro Hyper-V Backup is just the program I was looking for. Altaro sets up in just minutes with its very friendly interface. Altaro Hyper-V Backup is a great affordable product that I would recommend to anyone running Hyper-V."

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