Digital Marketing Specialist

LOCATION: MALTA, EU

Due to our continued rapid growth, we’re looking for a driven and passionate Digital Marketing Specialist to join our team.

As part of the Marketing department, you will be promoting our product-supporting and educational content, from blog posts to tools and utilities, eBooks, whitepapers and live/on-demand webinars.

An important part of your job will be reaching out to influencers (e.g. IT bloggers, journalists and editors) to establish and maintain and leverage relationships with them.

You will be a key player within our organization, involved in a core part of our online marketing strategy and directly impacting the growth of our worldwide customer base of over 40,000 customers and our network of 7,000+ Partners.

In 2017 we served high-quality content to over 1 million blog readers, and over 15,000 eBook downloaders and webinar registrants.

This is a full-time post based in Malta, EU.

Your main responsibilities will be:

  • Marketing new and existing content through both paid and organic methods, maximizing reach and increasing leads generated
  • Running ad campaigns on various Social Media and native advertising platforms
  • Optimising campaign performance through continuous tests of ad collateral
  • Identifying and building relationships with influencers, IT bloggers and editors/journalists through outreach campaigns and leveraging new contacts to obtain links, mentions and other opportunities to reach new audiences with our content, as well as products
  • Working closely with our advertising campaigns teams to make use of opportunities through the publishers we work with
  • Using our Social Media profiles strategically to promote our content and further grow audience size and engagement

Being part of a fast growing team, you may be involved in areas outside of your main responsibilities, as needs and/or opportunities arise.

Required skills and experience

  • Minimum of two years experience in online marketing
  • Hands-on experience managing PPC campaigns on platforms like Facebook, Twitter, Adroll, Taboola and Outbrain
  • Hands-on experience running influencer outreach campaigns
  • Excellent written and spoken English
  • Goal-driven personality with a strong desire to achieve
  • Strong analytical skills and experienced Excel user
  • Highly organised, possessing effective coordination, time management and interpersonal skills

Assets

  • Solid understanding of on-site and off-site SEO
  • Affinity with IT and networking/virtualization concepts
  • Copywriting experience
  • HTML/CSS knowledge
  • Experience using Adobe Photoshop/Illustrator

This post is a perfect opportunity for a person who:

  • Wants to learn and develop at a fast rate in a challenging environment, working with and learning from a team of experienced online marketing professionals
  • Thrives on having a direct impact on company growth
  • Takes ownership of their areas and continuously looks to improve results
  • Seeks career development, embracing challenges and change as opportunities for personal and professional growth

Are you interested in this position? All applications will be treated in the strictest confidence.

Apply for this position

(Send your CV to careers@altaro.com).

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Join a fast-growing developer of user-friendly backup solutions

Altaro’s headquarters are located in a state of the art building on the island of Malta, in the ‘heart’ of the Mediterranean. Our culture is driven by open discussion, collaboration and respect. We employ an enthusiastic team who understands that one way to innovate continuous data protection (CDP) technology is by taking a step back from the implementation details to understand the customer's objectives, requirements and resources.

The perks that we offer if you join Altaro

  • Prestigious clients
  • Autonomy and flexibility
  • State of the art offices
  • Work with a talented, enthusiastic team
  • Personal development programme
  • Health Insurance

Work on an award-winning backup solution that is helping more than 40,000 customers worldwide!

Through great design, technology, innovation and support, Altaro creates backup solutions for small and mid-market businesses and large corporations.

What customers say about Altaro

"We had a server with consistent backup problems. When we switched to Altaro for our backup solution, they helped me fix a problem that haunted us for months. Working with them has always been a pleasure!"

Rachel Lewis Bensinger Consulting

"Altaro Hyper-V Backup is just the program I was looking for. Altaro sets up in just minutes with its very friendly interface. Altaro Hyper-V Backup is a great affordable product that I would recommend to anyone running Hyper-V."

Brice Milla Keystone Technology Consultants